Manners matter. No where else in the world will you find this to be more true than in the south. Manners, etiquette, deportment, couth, it's known by many names, and if you want be a southern belle or gentleman, you best start learning the finer details.
Most etiquette books will teach you how to set a table or the proper way to engrave a wedding invitation, but what many lack is the "southern way" of doing things. For example, just recently I've had several friends and business acquaintances announce their impending nuptials. When a southern couple becomes engaged you can bet your last dollar, the bride-to-be chased her man until he caught her. But to "congratulate" her on the engagement, as if she had "won" her man is improper, if not insulting and rude. Never congratulate the bride-to-be.
We are to assume the gentleman chased her, caught her, and persuaded her to become his bride. He is to be congratulated for winning the heart of his lovely bride-to-be. And his family may be congratulated, as well.
"Best Wishes" is the proper response to the bride-to-be and to her family upon learning of the engagement.
Many folks remain true to the "Best Wishes" response for the bride even after the wedding ceremony. Where others will contend that the rule changes, and it is proper to congratulate the wedded couple. The logic behind the change is there is no longer the implication of the bride "catching" the groom as there is with the announced engagement.
Using "Congratulations" when "Best Wishes" is appropriate is not a terrible faux pas. But it is a subtle distinction that will not go unnoticed by the true southerners within earshot.


